Professor Mike Shor has had his paper, “Reducing Choice Overload without Reducing Choices,” accepted for publication by the Review of Economics and Statistics. The paper is coauthored with Tibor Besedeš, Cary Deck, and Sudipta Sarangi, co-PIs on Professor Shor’s NIH grant that supported the research.
Previous studies have demonstrated that a multitude of options can lead to choice overload, reducing decision quality. Through controlled experiments, we examine sequential choice architectures that enable the choice set to remain large while potentially reducing the effect of choice overload. A specific tournament-style architecture achieves this goal. An alternate architecture in which subjects compare each subset of options to the most preferred option encountered thus far fails to improve performance due to the status quo bias. Subject preferences over different choice architectures are negatively correlated with performance, suggesting that providing choice over architectures might reduce the quality of decisions.